Zurich, August 29, 2024 - myClubs, Austria’s and Switzerland’s leading fitness subscription, is proud to announce its acquisition by Berlin-based Urban Sports Club, a major international fitness and wellness provider, marking a significant milestone in the company’s journey and the broader European fitness industry.

myClubs revolutionized how Austrians and Swiss engage with fitness, offering flexible access to diverse workouts and boutique studios. Under the leadership of Founder & CEO Tobias Homberger, myClubs has become the largest sports aggregator in Austria and Switzerland with more than 1,200 sports providers, serving a loyal customer base that has already completed over two million workouts.
“This acquisition underlines the value that the myClubs team creates for our customers and partners through innovation and purpose,” said Tobias Homberger. “We are excited to join forces with Urban Sports Club to create a seamless corporate fitness offer for the entire DACH region and to continue delivering exceptional fitness experiences to our members,” adds Michael Borgensten, Country Manager Switzerland at myClubs. The acquisition aligns with both companies’ vision for the future of fitness in Europe.
“We are thrilled to welcome myClubs into the Urban Sports Club family. This acquisition is a significant milestone for us, enabling us to offer a full spectrum of wellbeing and fitness services across DACH”, said Moritz Kreppel, Co-founder & CEO at Urban Sports Club. “Our combined strengths will drive our mission forward, making it easier for people to lead active and healthy lives, and improve their wellbeing, both personally and professionally.”
myClubs offers highly popular B2C memberships and innovative corporate fitness products for employees of over 300 companies like EY, Samsung, and Pfizer. Additionally, myClubs pioneered digital fitness products for health insurances such as SWICA, Helsana, and CSS. A new partnership with REWE’s jö Bonus Club aims to extend digital access to sports nationwide.
“Joining forces is not just about expanding our footprint; it’s about enhancing the value, technology innovation, quality and variety of services we offer to our corporate clients”, said Benjamin Roth, Co-founder & CEO at Urban Sports Club. “We are excited about the opportunities this will bring as we continue to set new standards in the corporate wellbeing industry.”
Homberger will continue as CEO of myClubs and join Urban Sports Club’s management team as VP of Strategic Partnerships in his hometown Berlin. The myClubs brand will remain, maintaining its commitment to high quality workouts and innovation, while benefiting from Urban Sports Club’s technological capabilities and international presence.
The successful exit of myClubs highlights Austria’s and Switzerland’s role as a hub for marketplace startups and the growing importance of fitness and wellbeing. “We are really proud of Tobias and the myClubs team for building a national champion in this competitive market,” said Oliver Holle, CEO & Managing Partner of Speedinvest. “Tobias’ vision and leadership have transformed the fitness landscape in Austria and Switzerland, showing how innovative scale-ups can thrive even in the face of adversity like a global pandemic.”
The Austrian fitness platform myClubs becomes part of the Urban Sports Club Group, from left to right: Moritz Kreppel and Benjamin Roth, Co-Founders & CEOs of Urban Sports Club, Tobias Homberger, Founder & CEO of myClubs © Sebastian Krawczyk / myClubs
Victoria Schönbauer
Head of Communications
press@myclubs.com
myClubs is the leading sports aggregator in Austria and Switzerland, offering users flexible access to a high quality sports network of over 1,200 boutique studios with more than 10,000 workouts per week. With highly popular B2C memberships and innovative corporate fitness products, myClubs has revolutionized the fitness industry in its geographies. In addition, myClubs has pioneered digital fitness products for health insurances, making fitness more accessible and enjoyable for everyone. myClubs is headquartered in Vienna and Zurich with a team of 40 sports loving employees. More information on www.myclubs.com.
Urban Sports Club, Europe's leading platform for sports and wellness, is dedicated to inspiring people to live healthy and active lives through the largest and most diverse offering. From fitness, yoga, swimming and climbing to team sports and wellness offers – members can design a unique training plan from over 50 sports across Europe and check in for sports via smartphone app. Together with its members and partners, Urban Sports Club creates a diverse community that collectively follows a vision: to be active in a world where the joy of sports is at the forefront for everyone – at any time and in any place. Urban Sports Club describes this as a world of inclusive and sustainable sports and wellbeing. www.urbansportsclub.com.